This article contains content that is written like an advertisement. Daily News New York. KFC's fundraiser with Susan G.
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Komen stated its intention to have the product reformulated but failed to withdraw existing stocks of the "Promise Me" product from distribution. Cause marketing allows Komen to associate the breast cancer brand with its organization. Komen Foundation Lost Its Way". The term "pinkwashing" has been used to describe two different situations; 1 organizations getting disproportionately large amounts of publicity for donating very little, and 2 organizations that use the pink ribbon to promote products that may be carcinogenic.
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Susan G. Komen for the Cure
Komen's philosophy mixes education, action, research, and community involvement. Executive Behind Susan G. This is more than the head of the Red Cross is making for an organization that is one-tenth the size of the Red Cross. In addition to funding research, Komen and its affiliates fund non-duplicative, community-based breast health education and breast cancer screening and treatment projects for the medically under-served.